Subject Details
Dept     : SPINE MBA
Sem      : 3
Regul    : -
Faculty : Subiksha K
phone  : 9994662159
E-mail  : subhiksha.k.ihub@snsgroups.com
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Announcements

  • Lecture Notes

    Dear Students the Lecture Notes has been uploaded for the following topics:
    Challenges in Consumer Data Collection

  • Lecture Notes

    Dear Students the Lecture Notes has been uploaded for the following topics:
    Sources of Consumer Data (Surveys, Transactions, Social Media),
    Definition, Scope, and Importance of Consumer Analytics,
    * Role of Consumer Analytics in Marketing Decision-Making * Types of Consumer Data (Demographic, Behavioral, Psychographic)

  • Assignment

    Assignment topic is Entrepreneur News letter casestudy and due date is 27-09-2025.

  • Assignment

    Assignment topic is Consumer Behaviour and Analytics and due date is 28-09-2025.

  • Assignment

    Assignment topic is Entrepreneur News letter casestudy and due date is 09-09-2025.

  • Assignment

    Assignment topic is Consumer Behaviour and Analytics and due date is 08-08-2025.

  • Resource Link

    Dear Students the Resource Link has been uploaded for the following topics:
    Consumer Behaviour and Analytics
    Big data analysis with consumer behavior
    Segmentation, Targeting and Positioning - Customer Analytics

  • Lecture Notes

    Dear Students the Lecture Notes has been uploaded for the following topics:
    Definition, Scope, and Importance of Consumer Analytics

  • Youtube Video

    Dear Students the Youtube Video has been uploaded for the following topics:
    Consume Analytics and learning
    importance of studying consumer behavior
    Neuromarketing: How brands are getting your brain to buy more stuff
    BIG DATA ANALYTICS
    Marketing VS Digital marketing

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