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Lecture Notes
UNIT 1:
Introduction to marketing
UNIT 2:
Introduction to metrics of brand assets
UNIT 3:
Customer lifetime value
UNIT 4:
Spreadsheet
UNIT 5:
Regression
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Recent Files
19
Mar
Introduction to metrics of brand assets
19
Mar
Customer lifetime value
19
Mar
Spreadsheet
19
Mar
Regression
17
Mar
Introduction to marketing
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