Business Intelligence and Information Exploitation: Why Business Intelligence - The Information Asset- Exploiting Information - Business Intelligence and Program Success - What Is Business Intelligence? - The Value of Business Intelligence: The Information Asset and Data Valuation - Actionable Knowledge-Return on Investment - Business Intelligence Applications - The Intelligence Dashboard - Business Intelligence Adds Value
Planning for Success: Initiating a Program - Business/Information Technology Partnership - Business Intelligence Success Factors - Team Building - Strategic versus Tactical Planning - The Business Intelligence Environment: The Business Case - The Business Intelligence Process - System Infrastructure - Information Access, Delivery, and Analysis – Services - Management Issues
Business Models and Information Flow: The Business Case - Information Processing and Information Flow - The Information Flow Model - Usage in Practice - Modeling Frameworks - Management Issues - Business Rules: The Business Case - The Business Rules Approach - What Is a Business Rule? - What Is a Business Rule System? - Sources of Business Rules
Data Profiling: The Business Case - Data Profiling Activities - Data Model Inference - Attribute Analysis - Relationship Analysis - Data Quality and Information Compliance: The Business Case - Types of Errors - Data Cleansing - Business Rule-Based Information Compliance - Information Integration: The Business Case - ETL: Extract, Transform, Load - Enterprise Application Integration and Web Services - Record Linkage and Consolidation
Data Enhancement: The Business Case - Types of Data Enhancement - Incremental Enhancements - Batch Enhancements - Standardization – Knowledge Discovery and Data Mining: The Business Case - Data Mining and the Data Warehouse - The Virtuous Cycle - Directed versus Undirected Knowledge Discovery - Six Basic Tasks of Data Mining - Data Mining Techniques
Reference Book:
1. David Loshin Morgan, Kaufman, “Business Intelligence: The Savvy Manager‟s Guide”, Second Edition, 2012 2. Efraim Turban, Ramesh Sharda, Dursun Delen, “Decision Support and Business Intelligence Systems”, 9th Edition, Pearson 2013
Text Book:
1. David Loshin Morgan, Kaufmann, “Business Intelligence: The Savvy Manager‟s Guide”, Second Edition, 2012.