Creativity Definition and importance. Various forms of management creativity – Creative Intelligence: Model of creative intelligence, problem sensitivity, problem restructuring, flexibility guessing, Elaboration, Originality and thinking patterns.

Creativity and Managerial Roles Strategic roles, operational roles, leadership and staff development roles, human relations role. Traits needed for managerial creativity; various mental blocks to creativity and strategies for unblocking.

Techniques of Creativity and Decision Making Decision-making: Simon’s Model; Creativity techniques: Problem decomposition, information search techniques, techniques of assumption variation, unblocking techniques, mutual stimulation and instigation technique, fusion technique. Role of divergent and convergent thinking in decision-making process.

Creative Management Practices Creative HRM practices, growth strategies, creative management of operations, creative marketing management, creative management of product design; innovative organisation to execute these practices, some Indian examples.

Inciters of Organizational Creativity and decision Making Various mechanisms that stimulate organizational creativity – Creative overloading, benchmarking, Knowledge discovery, mind mapping, creative thinking network, stakeholders councils and reverse brainstorming, etc.