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Syllabus

UNIT
1
Market selection and markets entry strategies

Market selection process – Determinants of market, selection – Evaluation Matrix – Market Profile – Market segment selection. Exporting – Licensing and Franchising – Contract Manufacturing – Management contracting – Turnkey projects – Fully owned Manufacturing Facilities – Assembly operation – Joint Ventures – Third country Location – Merger and Acquisitions – Strategic Alliance – Counter trade.

UNIT
2
International Economic Organisation

International Monetary Fund – Financing Facilities and Policies – World bank. An Evaluation of IMF – World bank – International Finance corporation – Asian Development bank – UNCTAD –UNIDO.

UNIT
3
Types International Investment and Finance

Types of Foreing private investment – Theories of International Investment – Significance of Foreign Investment – FDI and production Linkage – Trade and Investment – Factors affecting International Investment – Limitations and Dangers of Foreing Capital – Growth of FDI – Dispersion of FDI – Cross Border Mergers and Acquisitions – Protfolio Investments – Foreign Investment in India – Foreign Investment by Indian Companies – International Trade Financing – Institutional Finance for export – EXIM Bank – Forfeiting – Export credit Risk Management.

UNIT
4
Transnationality Index and Network spread Index

Definition and Meaning – Transnationality Index and Network spread Index – Organizational Model – Dominance of MNCs – MNCs and International Trade – Merits of MNCs – Demerits of MNCs – Perspective code of conduct – Multinationals in India

UNIT
5
Globalization

Definitional Dimensions – Glonalization of world Economics – Comparison between old and New Globalization – Globalization of business – Essential conditions of Globalization – Advantages of Globalization – Implications and Impact – Policy options.

Reference Book:

1. International Business Aswathappa, Tata Mc Graw Hil Publications, New Delhi 2012. 2. International Business – Benneltt, Dorling Kindersley ( India ) Pvt Ltd., New Delhi.

Text Book:

International Business : Text and cases, Francis, Cherunilam, PHI Learning Private Limited, New Delhi – 2013.

 

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