Subject Details
Dept     : SPINE MBA
Sem      : 2
Regul    : R2023
Faculty : Mr Vineeth David
phone  : 8098027757
E-mail  : vineeth.d@snsbschool.in
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Syllabus

UNIT
1
TECHNOLOGY OVERVIEW AND FUNDAMENTALS

Introduction to AI & ML Technologies/ Applications - Understanding the Technology Landscape - Tools & Platforms for organisations to deploy AI & ML solutions - Importance of Data (where to find it, how to store, manipulate, and attribute it) - Statistical Foundations - Storytelling with Data Visualisation Techniques.

UNIT
2
UNBOXING ML AND ITS APPLICATIONS

Introduction to Machine Learning - Supervised Learning - Unsupervised Learning - Ensemble Techniques - Recommendation Systems - Reinforcement Learning – Application of Machine Learning.

UNIT
3
UNBOXING AI AND ITS APPLICATIONS

Linear Regression – Logistic regression – Decision Tree – random forest - KNN - Neural Networks - Deep Learning & Visualisation – NLP - Text Analytics (Sentiment Analysis, Social Media Analytics).

UNIT
4
AI & ML FOR BUSINESS EXCELLENCE

Digital Transformation with AI & ML - Creating an AI & ML Strategy for your organisation (Link to strategic goals, business model fit, ROI, success measure, data requirements) - Implementation and Change Management Considerations - Applications of AI & ML in (Marketing, Sales, Finance, Operations, Supply Chain & Human Resources) - Data Governance, Legal and Ethical Issues Future of AI & ML in business

UNIT
5
FRAMEWORKS FOR DELIVERING AI SOLUTIONS

Visualisation techniques - Importance of Context - Lessons in Story telling - Usage of Data to influence decisions -Basic Visualisation Skill

Reference Book:

1 HBR Guide to AI Basics for Managers by “Harvard Business School “, 1st edition, 2023. 2 Artificial Intelligence: A Modern Approach | Fourth Edition| By Pearson Fourth Edition, Kindle Edition by “Norvig Russell “.

Text Book:

1 Artificial Intelligence for Managers: Leverage the Power of AI to Transform Organizations & Reshape Your Career (English Edition) by “Malay a Upadhyay”, 1st edition2021 2 Artificial Intelligence for Managers: For Individuals Aspiring to Get into the AI Domain by “RakeshDandu”, 1st edition 2020.

 

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